In two lines: in Social Media > Planner you create a post, choose text, images and platforms, and schedule the date and time. Before it goes live, the post goes through an approval flow.
How do I create a post?
Go to Social Media > Planner.
Click New Post, or directly on a day in the calendar.
Choose the target platforms and the format, and fill in the content: text, images or video.
If you loaded a video, open the Cover card in Visual Assets to pick the frame or image that will be shown as the cover (optional). See Choose the cover of your video.
Choose the publication date and time.
Assign labels to categorize it (optional).
Check the format before adding media: a new post starts in Reel / Video, which takes exactly one video. In that format Media Library only shows your videos —the Videos only chip tells you so— and choosing another video replaces the current one. To publish an image, switch to Feed / Post, Carousel or Story; on a Reel, an image can only be the cover.
This is manual creation, post by post. There are two other ways to work in batches: plan a month of content —which fills the whole calendar without generating graphics, either by chatting with MIA or by importing the spreadsheet you already have with Import plan (CSV or Excel), in the arrow next to New Post— or Content Studio: generate content with AI —which produces text and images together—.
If the post is in Story format, you can load several images or videos: each one is published as its own story and they go out one after another, in the order of the grid (up to 10 per post). The arrows on each file change that order, and a notice under the grid confirms how many stories will go out. Details in Formats and requirements per platform.
If the post goes to LinkedIn, a video goes out on its own —one per post, with no other files— and several images go out together as a single post, in the order of the grid. If you mix a video with other files or go over the image limit, the composer warns you before you schedule. Details in Formats and requirements per platform.
What do the post statuses mean?
The statuses are grouped into two stages. The Plan ones are moved by your team during review; the Publish ones are updated automatically by the system, based on what happens with the publication.
Plan (team control):
Draft — it's being edited.
Internal Review — under review within the team.
Client Review — sent to the client for approval.
Changes — it came back with pending adjustments.
Approved — ready to be scheduled.
Publish (automatic):
Scheduled — it has a date and time and is waiting its turn to go out.
Publishing — it's going out right now. With a video, the network processes the file before publishing it, so the post can stay in this status for a few minutes; then it moves on by itself.
Published — it's already live on the platform.
Partial — it went out on some platforms and failed on others. On a Story post with several images or videos it also appears when some stories of the sequence went out and others didn't.
Failed — it couldn't be published.
How do I prevent something from being published without review?
Use the Plan circuit as quality control: Draft → Internal Review → Client Review → Approved. Nothing gets scheduled until the post reaches Approved. If it comes back with corrections, move it to Changes until they're resolved.
There's one restriction on this circuit: a post that came from a plan without art —marked with the No art chip— can't move to Client Review, Approved, Scheduled or Published until it has its graphic. Internal Review is allowed, so you can review the text before designing. See Plan a month of content by chatting with MIA.
Always work from the Calendar view: you see the whole month at a glance and quickly spot the days without content.
How do I move a post to another day?
In the Calendar view, drag the post to the new day: it keeps its time. If the post is already Scheduled, its publication moves with it: it goes out on the new day, at the same time and with the same content. When you drop it, MB Suite confirms it with Post rescheduled. To change the time as well, open the post, change the date or time and click Schedule Post: the publication moves too.
A Scheduled post doesn't move if that time on the new day has already passed (The date is in the past), if it goes out in less than 2 minutes (The post goes out in less than 2 minutes: it can no longer be moved) or if its publication has already started (Publishing of this post is already in progress). In the last two, MB Suite may be publishing it at that very moment, so the post goes back to its original day. If it started going out while you had the page open, MB Suite tells you and refreshes the calendar. Posts that are Publishing, Published, Partial or Failed can't be dragged: their date is the publication's. A failed one is retried from its menu, with Retry.
Can I change a post that's already scheduled?
Yes, as long as it hasn't started going out. Open the post, change what you need —the text, the files, the format, the cover or the networks— and click Schedule Post: it goes out at the time you choose, with what you changed. What was scheduled before is replaced, so the old version doesn't go out.
Remove a network — what was going to go out on that network is cancelled; the rest go out at the scheduled time.
Publish it now — in the editor, choose Publish now under Publishing and click Publish Now; on the board, drag the card to the Published column. The post goes out at that moment and its scheduling is cancelled: before you confirm, MB Suite reminds you of the time it was scheduled for.
Would you rather it didn't go out at all? On the board, drag the card to a Plan column —for example, Approved— and confirm with Cancel publishing and move: the scheduling is cancelled and the post stays unpublished until you schedule it again.
If its publishing already started —the post is going out at that very moment—, MB Suite doesn't let you edit, move or delete it: it tells you so (for example, Publishing of this post already started: it can't be changed now. No changes were saved.) and doesn't touch anything. And if someone else changed the post while you were scheduling or publishing it, nothing is scheduled or published and MB Suite asks you to try again.
Still have questions?
Ask MIA, the MB Suite AI assistant: open it with the MB AI button (⌘J) in the top bar. MIA knows the section you're in, so you can ask it about what you see on screen — and it can also answer how-to questions about using MB Suite.
