In two lines: in SEO > Rankings you track what position your site appears at for each keyword in search engines. You set up a project with your domain and your market, add keywords, and watch how they evolve.

It's the proof that SEO work moves the needle: not an impression, but the real position climbing month by month.

How do I start? Set up the project

Before tracking keywords you define a rankings project, which sets which domain and which market are measured:

Go into the account and head to SEO > Rankings.
Open Configure project. If the account already has Google Search Console connected, the tool detects the domain automatically.
Define the domain or the site URL.
In Search engines, choose the Engine and the Country (the Language follows from it) and press Add. If your plan includes more than one search engine, add one row per market — for example Google Argentina and Google Uruguay. Then pick the Devices (desktop, mobile).
Set the check frequency (weekly or monthly) and save.

The number of keywords, search engines, devices, and manual checks depends on your plan. You'll see the available usage in Configuration, under Plan usage. The keyword limit counts only active keywords: the ones you deactivate keep their history without taking up room (more on that below). And if you measure in more than one country or on more than one device, that block also shows Measurements per check — what actually gets queried on every check.

Your plan's limits and the conditions of your subscription are governed by the Terms & Conditions, which always hold the current version.

How do I add keywords?

With the project created, use Add keywords and enter them one per line. You can add labels to group them (by service, by product line, by priority). If one of them already exists in the project as an inactive keyword, it's reactivated with its history intact instead of being duplicated.

If you were already measuring positions in another tool, use Import CSV to bring the history over and not lose continuity. Bring it all, old dates included: position history in Rankings doesn't expire, so what you import stays alongside everything MB Suite measures from then on.

To force a measurement off-schedule, use Check now (it consumes one of your plan's manual checks).

How do I measure a keyword in more than one country?

If your project measures in more than one country, not every keyword makes sense in all of them: a service you only sell in one market, a city that means nothing across the border. That's why each keyword says where it's measured, and you only spend on the searches that matter in each country. If your project measures in a single country, none of this shows up and nothing changes for you.

You can set it in four places, whichever suits the moment:

When you add them: the Add keywords panel shows a Measure in block with the project's countries. The country you're looking at comes pre-selected; check every country where those keywords should be measured.
On many at once: select them in the table and use Measure in… in the edit bar. Check the countries and press Apply; every selected keyword ends up with exactly that set.
One at a time: click the keyword to open its detail and use the switches under Measured in. At least one country has to stay on.
Importing: in Import CSV, the Column mapping step has an optional Countries column — country codes separated by |, for example AR|UY. It applies to the new keywords; the ones already in the project keep the countries they had. Without that column, the new ones are measured in the country you chose in Data configuration.

In the toolbar, the country selector (Google AR, Google UY…) switches the market you're looking at, and the table lists only the keywords measured there. Next to it, a second selector switches between Measured in AR and All keywords: with the second one you also see the keywords assigned to other countries, dimmed and carrying the Not measured in AR chip, with no position — they simply aren't queried there. The totals and the Top 3 / Top 10 / Top 30 summary always count only what's measured in the country on screen, and the client portal shows exactly the same thing.

Above the table, next to the active keyword count, you'll see N measurements per check: active keywords × assigned countries × devices, that is, everything the next check queries. Your plan's keyword limit still counts each keyword once; the measurements figure is the one that tells you what a check really consumes.

Before applying a bulk change, look at Measurements per check: X → Y inside the Measure in… panel: it's the exact before and after of what each check will consume. Adding one country to 30 keywords adds 30 measurements for every device you measure — that's how you decide whether it's worth it.

Adding a country to the project doesn't double your cost on its own: the keywords you already had keep being measured only where they already were, and you opt in the ones that make sense with Measure in…. Removing a country works the other way around: if any active keyword is measured only there, MB Suite won't let you remove it and tells you how many are affected — assign them another country or deactivate them first, so no keyword silently ends up in a market that was never its own.

How do I read the results?

The Rankings table shows each keyword with its current position, the previous one, the change, the search volume, and the ranking URL. Filter by label or search for a specific keyword to focus. In History you see the evolution over time, and the summary groups your keywords into Top 3, Top 10, and Top 30.

In History, don't read every empty cell the same way. A number is the position measured that day. -- means the keyword was measured and your site didn't appear in the top 30. A striped cell with a pause icon means the keyword was inactive on that date, so it wasn't measured at all (hover over it to see the notice). A single - means there's no measurement for that date, for example from before the keyword was added.

Pay attention to keywords in positions 4 to 10: they have the most potential to jump to the Top 3 with targeted optimizations. That's usually where the highest return per effort is.

How do I pause a keyword without losing its history?

Your keyword set changes over time: a service you stop offering, a seasonal campaign that ends, a batch of terms you want to swap for new ones. Every keyword has a status, active or inactive. An inactive keyword stops being measured and no longer counts toward your plan's limit, but keeps its labels, its last known position, and its entire history. Reactivate it whenever you want and it's measured again on the next scheduled check.

In SEO > Rankings, select the keywords in the table.
In the edit bar that appears, click Deactivate. The rows dim right away and show the Inactive chip.
To bring them back, switch the toolbar selector to Inactive, select them, and click Activate. If your plan's active limit is full, free up room first by deactivating others.
You can also do it one at a time: click a keyword to open its detail and use Deactivate or Activate there. The detail also shows since when it has been inactive.

As soon as the project has at least one inactive keyword, the toolbar in Rankings and History shows a selector with Active, Inactive, and All. By default you see only active keywords, and the summary (Top 3, Top 10, Top 30) is always calculated over the active ones. Inactive keywords keep showing their last measured position, dimmed, so you don't lose sight of where they were.

The first measurement after reactivating a keyword shows no change arrow: comparing against a position from weeks or months ago would mislead you. From the second check on, the arrows come back as usual.

Delete (in the edit bar's actions menu) still exists, but it removes the keyword together with its entire position history, and it can't be undone; the confirmation dialog reminds you of that. To free up room without losing data, deactivate instead.

Still have questions?

Ask MIA, the MB Suite AI assistant: open it with the MB AI button (⌘J) in the top bar. MIA knows the section you're in, so you can ask it about what you see on screen — and it can also answer how-to questions about using MB Suite.

Track your positions with SEO Rankings