For any business with a location or service area, the Google listing is more important than the website: it is what appears on the map and in "near me" searches. Keeping it complete and up to date is one of the highest-return actions in local SEO.
What do I need before starting?
The section works on your real Google Business Profile listing, so first you have to connect it:
- Connect Google Business Profile from Settings > Integrations.
- Choose which location you'll manage in Settings > Data Sources.
Until you do this, the page will guide you through those two steps.
What can I manage?
Every change you save here is published to your Google listing. The section is organized into tabs:
- Information — business identity (name, description, primary category, and additional categories), contact, address or service areas, business status, and URLs (bookings, menu, orders, appointments).
- Hours — the regular week-to-week hours and the special hours for holidays and specific dates.
- Attributes — features of your business (the available ones depend on your primary category).
- Services — the list of what you offer, with description and price, to improve your visibility in local searches.
- Search Keywords — which terms users searched on Google to reach your listing.
What if I manage several branches?
If you connected more than one location, the page shows a selector at the top to switch between listings. You manage each branch separately, with its own hours and data.
About the Search Keywords
Still have questions?
Ask MIA, the MB Suite AI assistant: open it with the MB AI button (⌘J) in the top bar. MIA knows the section you're in, so you can ask it about what you see on screen — and it can also answer how-to questions about using MB Suite.